Treasury360 Europe: technologie én de Treasury kernvragen blijven centraal staan 

On 24 September, the first European edition of Treasury360 took place in Luxembourg. Following the success of Treasury360 Nordics, the event brought together Treasury professionals from across Europe. Ariane Hoksbergen, Partner Treasury Technology at Orchard Finance, attended as a speaker and looks back on a successful first edition. 

“It was a very good event,” Ariane says. “What stood out in particular was the diversity. Participants came from the Benelux, France, Germany, the United Kingdom, Switzerland, the Baltics and the Nordics, among other regions. That made it feel like a truly European Treasury event.” 

This year marked the first edition of Treasury360 Europe in Luxembourg, building on the concept of Treasury360 Nordic. 

A broad cross-section of the Treasury community 

The diversity extended beyond geography.  The Treasury ecosystem was well represented, with corporates, banks and technology providers coming together throughout the day. 

For Ariane, it was precisely this mix that led to interesting conversations. 
“I met familiar contacts from the Netherlands, the UK and the Nordics, but I also met many new people. That made it a great combination. You speak to people from different roles and in different markets, but ultimately everyone is dealing with many of the same Treasury challenges.” 

The programme also offered plenty of opportunities to exchange knowledge. Alongside presentations and panel discussions on topics such as Treasury transformation, digitalisation and technology, there was also considerable attention for more traditional Treasury topics, including FX hedging and cash management. 

“AI, automation and digitisation are receiving a lot of attention at the moment. Rightly so, because there is an enormous amount happening in these areas. But it was good to see that core Treasury topics also remain firmly on the agenda. Ultimately, the foundations needs to be solid.” 

Lean team, smart Treasury 

Ariane also took to the stage herself. Together with Jeffrey Neeteson, Group Treasurer at L-founders of loyalty, and Huub Wevers, Head of Sales at Nomentia, she presented the session ‘Lean team, smart Treasury: the power of technology in L-founders of loyalty’s Treasury’. 

The session focused on the Treasury transformation that L-founders of loyalty has undergone over the past period. As a result of growth and various acquisitions, the company had developed a fragmented banking landscape, with different payment processes and limited central cash visibility. With a relatively small Treasury team, the challenge was to create a scalable Treasury environment without building a large organisation around it. 

During the session, the speakers discussed how technology can help centralise bank connectivity, streamline cash management and make processes more efficient. This creates more room within a lean Treasury team to focus on activities that deliver greater strategic value. 

“What was particularly enjoyable was the interaction during the session,” Ariane says. “It is clearly a topic that resonates. Technology is a means to an end. Ultimately, it is about designing Treasury processes in such a way that the team gains more control and has more time to focus on the areas where it can truly add value.” 

Technology changes, but Treasury challenges remain 

According to Ariane, this combination was reflected throughout the entire day. New technology is playing an increasingly important role within Treasury, but questions around cash, risk, funding and liquidity are not disappearing. 

“That is perhaps one of the key takeways from Luxembourg. There is a lot of discussion about AI and automation, but at the same time topics such as cash management and FX hedging remain highly relevant. Technology can help make processes smarter and more efficient, but a solid Treasury foundation remains the starting point.” 

This is also an important area of focus for Orchard Finance. Treasury Technology is not simply about selecting or implementing a system. It is about understanding how technology can optimise processes, enable the Treasury organisation and support the wider ambitions of the business. 

Valuable connections 

In addition to the content, the opportunity to connect with others was an important part of Treasury360 Europe for Ariane. The combination of familiar contacts and new connections made the day particularly valuable. 

“Ultimately, events like this are also important because they give you the opportunity to meet people in person again. You hear what organisations are working on, which challenges they are facing and which developments they are seeing. That always leads to new insights.” 

Ariane also looks back positively on the collaboration with Nomentia and L-founders of loyalty. The joint session provided an opportunity to share a practical, real-life example and discuss it with other Treasury professionals. 

“For a first European edition, I thought it was very successful. There was a diverse group of participants, plenty of interaction and a good balance between technology, innovation and the ‘traditional’ Treasury topics that remain relevant every day. In my view, it is a valuable addition to the European Treasury calendar.”